We started as Northwest Embroidery back in 1977 by Jim Mickelson almost by accident.  At the time, Jim was traveling from Washington to Alaska every other week to work as an administration manager for the Alaska Pipeline when came up with the idea to sell embroidered caps to fellow pipeline employees.  Originally he sewed all the patches onto the caps himself while back home in Washington.  When his trial run of 300 sold out in three days, he knew he was on to something.” he says.  “I had all this room on the plane, so I filled it with hats. I just kept hauling hats up there and selling them until I started making more money selling hats than working for Atlantic Richfield.”

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